Senior Copywriter + Associate Creative Director
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Reddit Ads and Branding

Reddit Ads and Branding

TLDR: As the sole ACD Copywriter dedicated to .Monks’ fledgling Reddit account, I partnered with their internal creative team on example ads, paid ads for third-party brands, and guidelines for advertisers on the platform.

Long-form posts helped brands leverage Reddit’s informal communication platform to connect with customers in a casual way.

This example ad was part of a series we created for Reddit’s style guide and provided a best-in-class template for brands to emulate.

From craft beer to EV batteries, countless brands leveraged our skills to connect with Redditors in a platform-savvy way.